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Direct MailMail your message to the decision makers - direct mail reaches parents as well as college-bound students. As a proven and cost effective marketing approach, direct mail enables advertisers to influence student purchases before they enter the classroom.
Alumni MagazinesGraduated and career focused, Alumni represent an ever-growing network of educated consumers with immense purchasing power. Advertisers now have the unique opportunity to target this highly affluent market through ICC’s Alumni Magazine consortium.
Door HangersTarget college students with The Passion Group’s exciting door hanger program. With exclusive access to the nation’s best college living areas and lounges, our door hanger program can provide your brand with instant hands-on credibility among the millions of impressionable students across the country. 
Flyers & HandoutsGrab them on the go. ICC can distribute flyers directly into the hands of potentially 15 million college students across the United States and Canada. Many field representatives have access to high-traffic areas including dining facilities, student unions, hallways, and dorm rooms.
Pocket FoldersThe advantage behind advertising with any of our on-campus print programs is the categorical exclusive ownership your brand will acquire. With our pocket folder program, students will have an opportunity to keep organized, and help your brand’s image at the same time. Millions of students every semester purchase pocket folders from our list of schools, who are part of our university bookstore network. 
Greek AdvertisingInvolved, affluent, and active, fraternities and sororities often represent the most sought-after student group on campus. ICC offers a diverse marketing platform that is solely focused on this exclusive group of students.
Guerilla MarketingMarketing while matching wits and matching budgets, ICC can launch trendy, never envisioned before, guerilla marketing tactics that provide explosive results. Let our dynamic and youthful marketing team develop a guerilla marketing campaignthat will open the eyes of students in a wild and exciting way.
InsertsNewspapers and newspaper inserts provide measurable results for any brand’s marketing goals, as an indispensable source of information. With the majority of students on campus reading their schools newspaper, circulation opportunity to the millions of students across the country is one of the most successful mediums of advertising. 
KioskVisually unavoidable and sized for attention kiosks offer enormous reach and an exceptional number of impressions. Kiosks connect your brand to the college market by targeting both “on the go” students and captive audiences.
School Agenda (Organizer)While textbook covers and pocket folders are both valuable methods of advertising, our school agenda program can brand your company’s image on an interactive level all semester long. The school agenda (organized) features multiple ad insertions to help displace costs. 
College NewspapersCreated by college students for college students, student newspapers are the preferred marketing method for reaching the college demographic. ICC has combined years of experience, market knowledge, and hard work to develop a turnkey ad placement system tailored for both national and regional customers.
PostersCover the nation with your company’s message. From bulletin boards to bus stops, postering effectively compliments any multi-platform advertising campaign. Our postering agents hang product-branded posters in nearly 3,000 college campuses across the US and Canada.
College RadioMIn the car, in the dorms, at the beach: target students wherever they are by advertising on college radio. ICC represents the only nationally syndicated college radio show airing the latest rising stars with interviews and music reviews of all genres.
SamplingWe focuses on getting your brand into the hands of the “Gen Y” consumer market. We can offer your brand several different sampling opportunities that can be customized strategically to fit your objectives such as: Campus Bookstores, Lounges, Quads, Dorms, and several other high traffic promotional areas. 
Textbook CoversOur textbook cover program offers your brand the opportunity to reach a captive collegiate audience on a personal level. With book cover requirements at most of the nations schools, students have an opportunity to put your brand’s image on their books, and at the same time help advertise your brand’s message. Our book cover program provides advertisers with categorical exclusivity of the students books. 
Flying BannersDescription: Two Flights Per Day • 6-Day Period Placement: Beaches-Flyover 
Bar KitDescription: Branded Cups, Napkins, Coasters & Banners Placement: Night Clubs & Bars
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Door Hangers
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